by Ashley Boroda | Aug 20, 2026 | News
Is customer service being left to chance? In retail and particularly in hospitality, the customer experience is vital to build a loyal customer base, people who rave about the service they received and shout from the rooftops so that others can also share in their...
by Ashley Boroda | Aug 14, 2026 | News
Locking in your content and stepping onto the stage with confident body language is only half the battle. As I explained in my article 6 Reasons Why PowerPoint Is Killing Your Presentations And What to Do Instead, a great presentation is not simply about having the...
by Ashley Boroda | Aug 10, 2026 | News
A great presentation is not simply about having the right content and structure. By the time the presenter walks into the room, that content should already be locked in. The real challenge is what happens next: connecting with the audience and making sure the message...
by Ashley Boroda | Aug 3, 2026 | News
I have been working with McDonald’s franchises for nine years, first introducing iMA to a franchise group in 2017. Over the past 15 months, this work has accelerated through my partnership with Edge Restaurants, a McDonald’s franchise group operating 20 restaurants...
by Ashley Boroda | Jul 21, 2026 | News
Great presentations are built around connection, storytelling and engagement – not endless PowerPoint slides. Too often, speakers rely on slide decks as a safety net, forgetting that audiences are there to hear a message, not simply watch information appear on a...
