My Mission and Vision

My mission is to create an understanding between people so that they can instantly work well together, celebrating both their own, and everyone else’s strengths and talents. iMA is able to achieve this by allowing everyone to learn their own style of communication and behaviour and far more importantly, recognising the communication and behavioural styles of others.

iMA is a straightforward, user friendly, non-threatening, uncomplicated and a fun non-psychometric communication tool which is used in businesses and organisations for recruiting staff, retaining staff, and supercharging all communication both internally and externally. I have used iMA for all of the aforementioned, in addition to using it in education, mediation and motivation.

iMA is an exciting new universal language, designed to maximise connectivity i.e. mutual liking, trust, understanding and respect.

Every one in the world speaks one of four iMA dialects, putting them on the same wavelength as 25% of the world’s population. The majority of people, many of whom are important to your success, are on a different wavelength than you.

The universal language of iMA is a simple way of observing and understanding the differences in people, then connecting with them on their wavelength. When this happens communication, trust, understanding, co-operation and sales go up, and stress and tension go down.

What Colour Are You?

Ashley Boroda

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