iMA High Blue Personality: What Does It Say About You?

iMA High Blue Personality: What Does It Say About You?

When completing a colour personality questionnaire—more accurately described as a survey rather than a test (since there’s no pass or fail)—you answer a series of short questions that reveal key traits about your personality. Your answers align you with one of...
What is a Red Personality in iMA?

What is a Red Personality in iMA?

When answering a colour personality test or more accurately a questionnaire (a test suggests that you can pass or fail, which you can’t when answering a survey), you are asked a number of short questions which by answering in a certain way, indicates personality...
Colour Personality Test Green: What Does it Mean?

Colour Personality Test Green: What Does it Mean?

Every person is unique—just like their thumbprint. But did you know that most of us fall into one of four main personality types? That’s the idea behind iMA (Identify, Modify, Adapt), a simple yet powerful communication framework designed to improve connection and...
Colour Personality Test Yellow: A Deep Dive

Colour Personality Test Yellow: A Deep Dive

iMA (which stands for Identify, Modify, Adapt) is a powerful tool that enables businesses and individuals alike to observe and understand how people communicate, so they can connect with them on their own wavelength. The process involves taking a quick questionnaire...
Personality Test: What Colour Are You?

Personality Test: What Colour Are You?

Throughout history, the human race has been offered a never-ending stream of “one-size-fits-all” solutions to everything from education to customer service. This method simply doesn’t work and it’s never going to — no matter how hard anyone tries. The reason for this...